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Research papers

The organizational aspects of regional research

Los Medios y Mercados de LatinoAmerica is an industry developed and supported pan-regional multimedia survey of Latin America. The methodological and technical difficulties associated with this project are enormous. Within that context, the authors...

Catalogue: ARF/ESOMAR Worldwide Electronic And Broadcast Audience Research Symposium 1996
Authors: Paul J. Donato, Barry Koch
June 15, 1996
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Citation

Donato and Koch (1996a, June 15). The organizational aspects of regional research. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-organizational-aspects-of-regional-research